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July 10, 2006 Vol. 9 no. 26

OCLC to participate in CLOCKSS initiative

Joins expansive list of libraries and publishers involved in the community archive

OCLC is the newest organization to join CLOCKSS (Controlled LOCKSS—Lots of Copies Keep Stuff Safe), a not-for-profit community approach to securing access to electronic scholarly content for the long term.

“The partnership between OCLC and CLOCKSS is a natural combination and aligns with our common goal to ensure the perpetual preservation of our scholarly materials,” said Jay Jordan, President & Chief Executive Officer, OCLC. “Although there is much work ahead of us, we look forward to establishing a sustainable model of preservation that meets the needs of OCLC’s membership and the worldwide research community.”

View news release


Does your library publish an e-mail newsletter?

The areas where users looked the most are colored red; the yellow areas indicate fewer views, followed by the least-viewed blue areas.

Findings from the Nielsen Norman Group’s latest eyetracking study of how users process their inbox and read e-newsletters:

  • Users have highly emotional reactions to e-mail newsletters. This is in strong contrast to research on Web site usability, where users are usually much more oriented toward functionality.

  • Users spent an average of 51 seconds on each of the newsletters they read from their own inbox. Users spent an additional 33 seconds on information found by pursuing newsletter links to Web sites.

  • Users are better able to differentiate legitimate opt-in newsletters from unsolicited messages than they were in the past.

  • The subscribe process took 4 minutes, and the unsubscribe process took 1.5 minutes. Even though these task times are not prohibitive, they’re much too long for the simple functionality involved.

  • Regarding news feeds, the first and strongest finding is to stop calling them RSS; 82 percent of users had no idea what this term referred to. In addition, users had very mixed feelings about feeds. Some liked scanning a list of headlines without seeing any content that they didn’t ask for; others who are already suffering from information overload resent having to go to yet another source of information.

View E-mail Newsletters: Surviving Inbox Congestion


Attention Connexion client users: Download Connexion client 1.60!

With client 1.60, you are able to:

  • Catalog electronic resources using new tools.
  • Use MARC Update functionality announced in Technical Bulletin 252.
  • Specify fields to delete in exported records.
  • Determine if local holdings are attached to records and launch local holdings maintenance in the Connexion browser.

View the Connexion client recent enhancements page for more information and to download the software.

OCLC welcomes these new member libraries

Fox Lake Public Library
Location: Fox Lake, Wisconsin, USA
OCLC Symbol: FLPWI
OCLC Network: WiLS

Alliance Academy International
Location: Quito, Ecuador
OCLC Symbol: CRUID
OCLC Network: OCLC Latin America and the Caribbean

Membership guidelines


WorldCat update

WorldCat is the world’s most comprehensive bibliographic database. Updated at a rate of nearly one new record every 10 seconds, WorldCat contains more than 70 million bibliographic records and 1 billion holdings contributed by more than 9,000 libraries around the world. The Open WorldCat program makes the items in library collections—physical and digital, popular or special—discoverable by people searching the Internet.

See the latest WorldCat record

 

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Copyright 2006 OCLC Online Computer Library Center, Inc. | http://www.oclc.org/
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